The Jack Benny Program

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Post  Maestro on Sun 14 Jul 2019 - 9:39

Deanna Durbin worked on the radio show called The Jack Benny Program.

With Canada Dry Ginger Ale as a sponsor, Jack Benny came to radio on The Canada Dry Program, beginning May 2, 1932, on the NBC Blue Network and continuing there for six months until October 26, moving the show to CBS on October 30. With Ted Weems leading the band, Benny stayed on CBS until January 26, 1933.

Arriving at NBC on March 17, Benny did The Chevrolet Program until April 1, 1934. He continued with sponsors General Tires, Jell-O and Grape Nuts. But in 1944, the practice of using the sponsor's name as the title faded out, and the show was then known as The Jack Benny Program. Lucky Strike was the radio sponsor from 1944 to the mid-1950's.

The show returned to CBS on January 2, 1949, as part of CBS president William S. Paley's notorious "raid" of NBC talent in 1948-1949. There it stayed for the remainder of its radio run, which ended on May 22, 1955. CBS aired reruns of old radio episodes from 1956 to 1958 as The Best of Benny.

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